잠자리의 집

상상은 여권이 필요없는 여행이다

크레용팝 ~ 어이


Crayon Pop, “Uh-ee”

 

Like Psy trying to follow up “Gangnam Style,” the girls of Crayon Pop had a monumental task in front of them with their next release after the runaway success of “Bar Bar Bar.” Reactions for their new single “Uh-ee” have been mixed – even among my friends, there is quite a strong divide between people who like “Bar Bar Bar” better and those who prefer “Uh-ee.” While I personally enjoy both, I give the edge to “Uh-ee.”

Both songs are unique and irresistibly catchy. “Bar Bar Bar” utilizes enthusiastic cheerleader-style vocals to encourage everyone to stop worrying and enjoy life, whereas “Uh-ee” channels the trot sound and reminds everyone they only have one life; even if you stumble, get back up and at it. Some groups have been experimenting with implementing trot sound recently, but it hasn’t caught on in a big way yet and “Uh-ee” does a good job of incorporating trot without letting it overpower the song. Both songs push a positive message, but I have to give the edge to “Uh-ee” simply because I enjoy something a little more melodic.

But the music is not the only thing that is unique. Crayon Pop themselves project an image that deviates from all stereotypical kpop “concepts.” They’ve somehow mastered an image that is cute but not overbearingly aegyo, an image that doesn’t rely either on sexiness or an unconvincing façade of toughness. It’s still not subtle, but it’s endearing. It’s refreshing and an image I wouldn’t mind my little sister looking up to, if I had a little sister.

The music video starts off with a storyline that highlights Crayon Pop’s creativity. Patrons of a club, bored by the repetitive nature of other artists, suddenly liven up when Crayon Pop take over. Probably not the most inventive video ever, and it gets boring quickly. The plot doesn’t develop past the beginning, so the monotony of watching the girls do the same dance over and over is only broken by the quasi-amusing antics of the ajusshi in the background. I feel like this is consistent with the rest of Crayon Pop’s videos: they have potential, but don’t fully live up to it. Their strength definitely lies with the music itself.

 

From today, I’d like to add a new feature. I will always have a way to access the lyrics in both Korean and English for each song. If there are preexisting lyrics, I will link to them. If not, I will write them. Since Crayon Pop are now a fairly popular artist, naturally other blogs have already published lyrics:

Korean lyrics (한국어 가사)
English lyrics (영어 가사)

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This entry was posted on April 5, 2014 by and tagged , , , , , .
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